Friday, June 02, 2006

Ebert & Roeper & Bodog.com a Thumbs Up for Bettors

Two thumbs up at the movies could mean a fistful of dollars for bettors. This week, Bodog.com has started to offer wagers on whether Chicago Sun-Times film critics Roger Ebert and Richard Roeper will give favorable, mixed or unfavorable reviews during their weekly syndicated television show.

"In providing a narrative critique, filled with lively debate and sometimes even a little lighthearted banter, film critics Ebert and Roeper have become a pop-culture phenomenon," says Bodog.com's Founder and CEO Calvin Ayre, who recently starred in a major network television show of his own, Calvin Ayre Wild Card Poker Series . "We are all film critics to some degree and since most of us will never get a chance to make our movie picks on national TV, having a small stake in the outcome of Ebert and Roeper's recommendations is the next best thing."

Bettors can begin making their predictions on how movies will fare with this week's episode of "Ebert & Roeper", which will feature reviews of "The Omen" and "The Break-up". The maximum amount that can be wagered on Bodog.com's novelty props is $100.